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Ads & Copywriting

Boost Conversion Rate Fast with More Cohesive Marketing

Boost Conversion Rate Fast with More Cohesive Marketing

Is your website giving customers what they expect…?  The components of your marketing campaign — website, advertising, social media presence, message —…

Is Your Money-Back Guarantee Driving Customers … Away?

Your product or service could be compelling, your price amazing,…

Branding

3 1/2 Awesome Ways to Rock Your New Twitter Header Photo

3 1/2 Awesome Ways to Rock Your New Twitter Header Photo

The new Twitter header photo has arrived, ladies and gents, and it is an awesome branding and potential website traffic generation opportunity for your…

e-Business Management

Stay the Course: The Importance of Marketing Persistence … or … “Don’t Miss the Bus!”

Stay the Course: The Importance of Marketing Persistence … or … “Don’t Miss the Bus!”

On this cool January morning, I drove my son to his bus stop through wet snow flurries.  Arriving only a moment or…

Content Marketing “Consistency” – Not All it’s Cracked Up to Be

“Content marketing.” An annoying little term, but one I’m finally…

Google Images Stealing Content? 5-Minute Fixes to Prevent Image Theft

As you may know, Google has a spin-off of its main search…

Getting/Keeping Clients

Are You Dissing the Color Blind with YOUR Website? (Are You Sure?)

Are You Dissing the Color Blind with YOUR Website? (Are You Sure?)

Are you dissing the color blind with your website?  Are you sure…? In checking our Twitter today, we ran across a very…

Local Business Marketing

Local Search PLUS Social Media to Obliterate Your Competition

Local Search PLUS Social Media to Obliterate Your Competition

Almost instantly after I happily, eagerly, and enthusiastically made the decision to kick my design/marketing company’s Facebook Fan Page to the curb… Facebook…

Marketing Online

Free Website Conversion Help for Qualified Businesses: THREE SPOTS Available.

Free Website Conversion Help for Qualified Businesses: THREE SPOTS Available.

The Million-Dollar Question: Why are we giving away conversion rate consulting for three companies…?! The Billion-Dollar Answer: To build “before and after” case studies…

2 Common Twitter Marketing Myths Jeopardizing Your Social Media Success

There are certain things small business marketers (especially those new…

The #1 NON SEO-Related Reason Not to Use Flash In Your Website Design

It’s been said over and again that designing websites in…

HootSuite AutoSchedule: Detrimental to Social Media Marketing Campaigns?

On July 17, HootSuite published a blog post announcing several…

Social Media Marketing

When Are Your Twitter & Blog Readers LISTENING?

When Are Your Twitter & Blog Readers LISTENING?

In When to Blog and Post to Social Media: Best Times …or Not?, we explain why it’s critical to learn the best times…

When to Blog and Post to Social Media: Best Times …or Not?

When researching baseline data on when to blog or post…

Startups

10-Year-Old Beauty Grows New Hobby into Successful Minority-Owned Business… in Just One Year

10-Year-Old Beauty Grows New Hobby into Successful Minority-Owned Business… in Just One Year

Amazing.  The beautiful Bridgeja’ Baker is a 14-year-old minority female who founded her own custom jewelry design business at the tender age…

Do You Need a Website for Your Business? Maybe …but Maybe Not.

Torn about whether you need a website?  I’ll be honest:…

The Most Important Small Business Article You’ll Ever Read

How much do you value your life, dear Reader…? Recently,…

“THE” Magic Potion for Successful, Profit-Generating Online Marketing

Highly caffeinated now and rarin’ t’ go, ran across the…

Tools, Widgets, & Gadgets

Are Your Business Automation Efforts LOSING You Publicity & Customers?

Are Your Business Automation Efforts LOSING You Publicity & Customers?

During my normal late-night traversing of the Interwebs, I found a blog post I wanted to comment on.   This author had…

Powerful Insider Quick Fixes for When Your Computer is on the Fritz

Pop-ups popping up with reckless abandon? Mouse moving on its…

Website Design for Conversions

5 Things to Put on Your Site to Improve Website Conversion Rate TODAY

5 Things to Put on Your Site to Improve Website Conversion Rate TODAY

1. Mis-pelled words. Nothing says, “I care how professional my business seems, and I’m going to take the same great care of…

Your Website Visitors Don’t Care Much: A Quick Way to Fix It

Make your website load faster. It really is just that…

Is Your Website “Too Cute”?

Is your website so “cute” that it’s clueless…? There’s a…

Hiring Web Design Firms: Your #1 Most Critical Consideration

Hiring Web design firms doesn’t have to be overwhelming, frustrating,…